TIR Illuminated Cup Holders
Utilizing cutting-edge technology, new materials and smaller, brighter LEDs,
JVIS has developed the world’s first Total Internal Reflectance (TIR) cup holder. Meticulously designed and engineered into a beautiful, continuous form, these ultra-efficient cup holders offer many benefits, including:
- Designed to use less power and deliver high visual performance
- For the first time the cup holder becomes the light guide
- Can be customized to showcase a brand logo or unique visual design
By pioneering an innovative new way of transmitting light within a design, our team of experts created a unique cup holder that can become the centerpiece of any automotive interior.